One of the top players in the global online gambling industry, Playtech is amongst the oldest and most diverse software developers today. Founded in 1999, nearly five years after it's leading competitors, Playtech quickly made its mark on the technology and innovation of online casinos. In just a few short years, Playtech launched a flood of online casinos, many of which dominated the U.S. market. However, shortly after the passing of the UIGEA online gambling ban, Playtech enforced a no-USA policy, and redoubled efforts in the European market.
Such efforts have proved fruitful, for in it's mission to reach new markets, Playtech has traversed the online gaming demographic to become much more than a supplier of online casino software. These days, Playtech is an Associate Member of the World Lottery Association, and is one of the more active B2B gaming suppliers in business today, particularly in emerging markets and in new playing mode technology and innovations, such as mobile gambling and live dealer online casinos. In fact, Playtech has - on more than one occasion - managed to become the first software developer to get its foot in the door of tightly regulated markets, such as Asia, Spain, Italy and Eastern Europe. Mainly via B2B partnerships, Playtech's presence can be felt in just about every facet of the online gambling industry.
Some of Playtech's most notable accomplishments include the first licensing agreement of its kind with a state lottery (providing poker and casino gaming solutions to the Serbian State Lottery), a licensing agreement with the famed European brick 'n mortar casino - Casino Gran Madrid, a deal with Scientific Games to develop gaming terminal software, the acquisition of both Virtue Fusion (a big player in the online bingo industry) and Gaming Technology Solutions, licensing agreements with Betfair, Boyle Sports, Betsson, NetPlayTV and Paramount Digital Entertainment, a joint venture deal with William Hill to launch Will Hill Online, and probably the greatest accomplishment of all - establishing itself in Italy with the launching of the iPoker.it network, which boasts the regions top four gaming operators.
Playtech's acquisition of Gaming Technology Solutions (GTS) represents just how much the company has expanded into newly emerging markets and new gaming technology. Being one of the largest gaming content aggregators, GTS's EdGE open betting platform has enabled Playtech to offer its licensees over 500 games spanning 20 different content providers. In other words, everything from live television gaming to bingo is available through Playtech these days. An exclusive licensing agreement with Paramount Digital Entertainment to brand such popular movie titles like "Gladiator" into slot machines, and a mutual licensing agreement with Marvel Comics (along with Cryptologic) to do the same, is a testament to Playtech's commitment to being at the forefront of new game development.
In terms of certifications and regulatory credentials, the Playtech software platform is regularly tested for RNG fairness and reliability through the accredited testing facility, Technical Systems Testing, which is now a part of the largest independent casino software testing laboratory in business today - Gaming Laboratories International (GLI). Backed by a certification from the UK Gambling Commission white-listed, Alderney Gaming Control Commission, and a membership with the Remote Gambling Association, it is clear that Playtech is a highly transparent software developer committed to responsible gaming standards.
Related Playtech News & Articles
January 31, 2013 - Casino Gran Madrid Teams With Playtech for Live Dealer Games - Playtech Expands its reach in Europe with a deal that will enable land-based gamblers in Spain to play online from home with live dealers inside Casino Gran Madrid.